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Let's discover the different meaning between Fair Fashion vs. Slow Fashion vs. Sustainable Fashion.

It's the holiday season and for many this means in addition to fun winter markets, joyful parties, lots of chocolate and Christmas cookies also one thing: lots of stress! Either stress because of work (as somehow this season seems to always be the most busy time for many...), lots of appointments and meetings, or because of one thing that should actually bring more joy than stress: gift shopping. Somehow marketing made us believe that we HAVE to get the perfect present for our loved ones every holiday season and that shop till you drop is the only way to achieve this. But this is not what the holidays are about....

Giving back is important to us. We want to make sure that everyone along the supply chain is working under ethical conditions and paid fairly. On top of that our business model is based on Slow Fashion, with small and timeless collections. And starting in November 2021 we have decided to donate 1% each month of our sales.  We wanted to start donating part of our sales revenue since the beginning of our launch in 2020, but starting out last year during a pandemic didn't make the whole sales and business part of our label very profitable, to be totally honest with...